Sunday, June 27, 2010

Pitching basics for selling your book

I've been giving an online class on building a perfect, eight-second pitch to get your idea out to editors, agents and anyone else can help you get published. It occurred to me that maybe some of these tips might help those of you who will be attending RWA National or any other writers con you might enjoy this year.

A lot of people fear writing a pitch almost as much as the dreaded synopsis. A one-line pitch can actually help you distill your story down into its purest form, what some editors and agents call high-concept. So here's a few tips to help you write your own perfect pitch:

You should include these three things – The characters, their goal or quest, and the conflict/obstacle facing them. The sentence should tell us what the characters want and what will challenge them to try to keep them from getting it. If you can boil your story down into this essence, you've got a good pitch. It helps them see your style and story in that one sentence, which hopefully makes them want more.

Remember, gents and editors come to writers conventions and take pitch sessions because they are looking for the next big thing. They need you. Do your homework about who you're going to meet and be knowledgeable about their company and their product (what books they sell). Make sure they're right for your book and you could end up with a request for a synopsis, a partial or even the whole book.

You can do it. If you have questions or want more ideas, just let me know!
Good luck,